How can brands build a digital society that works for everyone?
The digital economy has delivered huge benefits to society. But it has also led to some unintended, negative consequences. The challenge now is for brands to address these head-on and deliver a digital economy that works for all in society.
Digital Society Index 2018
How well are countries building a digital economy that works for everyone? Find out in the Digital Society Index 2018, conducted in collaboration with Oxford Economics, which offers unique insights into inclusive digital growth.
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Society
Mind the Gap
Sustainability initiatives feel great. And that makes them powerful marketing tools. But how do marketers ensure that ambition is matched by delivery on environmental promises?
Society
Hear Her Voice
Globalisation. Competition. Technology. South-East Asian women are capitalising on the growing opportunities for entrepreneurship with sustainable, tech-powered ventures.
Society
APAC Smart Cities
How do smart cities deliver quality of life, sustainable growth and competitiveness? We answer this question through extensive in-market research and nearly two dozen interview with key industry pl...
Technology
How can brands use emerging technology to deliver better marketing outcomes?
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How do marketers create growth in today’s volatile business environment? By keeping a strong pulse on consumer attitudes, behaviours, and expectations.
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