Unlocking new revenue opportunities with Retail Media Networks
Dentsu’s New Stream Media team is our dedicated Retail Media Network (RMN) practice focused on connecting buyers and sellers to create a personalized customer experience that increases monetization. We work with the world’s leading brands and retailers to develop and evolve their retail media offering. This partnership allows us to provide insights to our retailers based on what consumer packaged goods (CPG) clients are looking to achieve.
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The opportunity for retailers goes beyond revenue
New Stream Media is available as a total solution or flexible service offering key engagements for retailers, which include designing the right media network, upscaling current staff or providing a turnkey team, and delivering growth and business impact through focused consulting expertise in retail and consumer packaged goods.
To compete (and grow), retailers need to build an innovative, differentiated strategy
We help retailers build a RMN that is based on where the industry is heading, not by reacting to what has happened. With deep omni channel expertise, we craft a targeted approach to your shopper journey both onsite and offsite.
Develop unique partnerships, platforms, and technologies
We are technology and partner agnostic. We thoughtfully assess the holistic landscape to strategically advise on your technology stack – optimizing to balance innovation and profit.
