Alex Hamilton, Head of Innovation, dentsu UK
Alex Hamilton is a seasoned leader in commerce and technology, specialising in delivering cutting-edge innovation that bridges creativity and business strategy. Throughout his career, Alex has led groundbreaking projects for a wide range of global brands, including ABInBev, Asda, Clarins, Diageo, LEGO, and Swarovski. His expertise lies in aligning technological advancements with business goals to ensure that innovation delivers tangible impact.
As the driving force behind dentsu’s Metaverse and Web3 proposition in the UK, Alex has positioned dentsu as a leader in the next generation of digital innovation. Known for his engaging and forward-thinking presentation style, Alex is a frequent speaker at industry conferences such as Retail Week Live, Futr, and Websummit, where he shares insights on how technology is reshaping retail and consumer experiences.
With a First-Class degree in Economics from the University of Sussex, Alex brings both analytical rigour and creative vision to his role at dentsu Lab London. His leadership will be instrumental in pushing the boundaries of innovation, ensuring that the Lab’s work not only inspires but delivers real, measurable outcomes for clients.
