Ben Gott
President, Data & Technology
Ben steers our insights and analytics capabilities across our UK&I business, working to enhance our client data products and platform solutions in line with our global offering.
Driving innovation and supporting our integrated capabilities as One dentsu, Ben leads a team that is responsible for the implementation, integration and management of clients’ data and technology – ensuring they are getting the most out of their investments and delivering our UK&I growth strategy.
Ben works closely with the Global, EMEA and UK&I teams, Practice CEOs, Client Leaders, and broader product communities across the Group to create new commercial opportunities. He also collaborates closely with our Innovation leadership team to further dentsu’s AI strategy.
During his 15+ year career at Merkle, Ben worked to bring the Agency Service and Marketing Solutions businesses closer together and to empower clients’ customer experience transformations through tech. He is a longstanding member of the dentsu family, having joined Periscopix in 2006 ahead of its acquisition by Merkle in 2016. Over the past eight years, Ben has held leadership roles at Merkle EMEA and UK&I, most recently as Chief Data and Marketing Technology Officer.
