The COVID-19 disease outbreak continues to escalate. Businesses have engaged in continuity planning; travel restrictions still hold firm, and global sentiment remains uneasy. Whilst the vigilance to stop the spread of the disease has been commendable; in 2020 we will all face socioeconomic impact that could be far greater than what was witnessed in the SARS outbreak of 2003.
It is therefore imperative that businesses equip themselves with agile strategies that can help navigate the potential obstacles and barriers to revenue & success; and it is key that they address how to best deliver for their customers in this challenging climate.
Brands should understand the facts, gain insight from the developments and begin to implement strategies for a speedy recovery.
Dentsu Aegis Network Singapore's essential guide to COVID-19 provides insight, counsel and guidance in staying vigilant, relevant and successful for every marketer.
Download the report to understand how the coronavirus outbreak has impacted the economy and the steps marketers can take to safeguard business performance in a challenging climate.