Dentsu Performance Media (DPM) was launched late in 2021, as a specialised unit with the service delivery arm of dentsu SA.

Comprising of programmatic, search, SEO, social and ad operations, the central unit was designed to maximise the potential opportunities of digital media and technology to meet the multichannel marketing goals by encouraging adoption of best practice in deploying relevant digital media, experiences, insight, and technology across dentsu SA and their media brands.

"Since its inception the business has grown more than 30%, and we are proud to announce the following promotions within the business, said Sadiqah Levy, Head of dentsu Performance Media.

Today we announce the promotion of Ray Mtawarira who has been promoted to Performance Lead (Social & Search ) JHB.

Sam Qeja has been promoted to Performance Lead: Absa Insurance in JHB.