Dentsu X 4th year in row Recma #1 in World's Fastest Growing Media Agency
The new Overall Activity Volume Rankings report, published by RECMA this month, highlights dentsu X as the fastest growing media agency globally, with 28.4% year on year agency growth.
This is the fourth consecutive year the dentsu international media agency has secured the top spot for growth in the global rankings.
Commenting on the RECMA ranking, Sanjay Nazerali, Global Client & Brand President, dentsu X, says; “Our continued rapid growth, for four years running, is testimony to the way we engage with clients, understand motivations and innovatively adopt digital solutions so we can connect audiences with product and grow their business too. Our client results show this, and this leading RECMA position show that we truly grow together."
The report also positions dentsu X as #3 globally for “non-traditional activity”– which is a strong indicator of the agency’s out of the box thinking and ability to dial up ‘experience beyond exposure’ in the diversity of its client offerings.
RECMA is the leading independent research company which reports and tracks the performance of media agencies around the globe. The Overall Activity volume report, evaluating over 900 media agencies across 64 countries, is the reference quantitative ranking based on the activity volume, a metric including both traditional buying billings and non-traditional activities which cover online paid media as well as fee-based activities on digital, data & analytics, content, marketing, sponsoring.
For more information about dentsu X and its work, visit dxglobal.com.