iProspect, a dentsu company, unveils its latest thinking in this year’s Future Focus 2022 report, which brings a new perspective on how media intersects with society and societal trends. Within its 60 plus pages, marketers are invited to explore the new intersections of media through three mega trends; The Next Normal, Empathy+Responsibility and Personal Privacy.

Available now to download, these megatrends are broken out into ten easily digestible insights, observations, practical case examples and key takeaway advice segments for companies and marketers to quickly and effectively leverage to accelerate their brands.