Dentsu Indonesia appoints Anwesh Bose as Chief Growth Officer
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This article is available in both English and Bahasa Indonesia
Photo of Anwesh Bose, Chief Growth Officer, dentsu Indonesia
Dentsu Indonesia proudly announces the appointment of Anwesh Bose as Chief Growth Officer, effective immediately. Reporting to dentsu Indonesia’s CEO Elvira Jakub, Anwesh will spearhead growth initiatives and foster collaboration across units to identify market opportunities that will propel dentsu Indonesia and our clients to achieve the next phase of growth.
Elvira Jakub, CEO of dentsu Indonesia, comments: “We have made steady progress thus far, and by strategically appointing a senior leader with extensive experience like Anwesh, we are charting our path forward to continue helping marketers unlock new opportunities and navigate the evolving marketing landscape. Anwesh will also be instrumental in leading dentsu Indonesia’s growth through transformation and integration of our emerging service lines. I'm brimming with excitement and optimism for the incredible phase that lies ahead.”
Anwesh Bose brings over a wealth of experience as an advertising veteran, with a proven track record of growing brands in Indonesia and India. His extensive background includes serving as President Director at Havas Group Indonesia, Sr. Vice President at DDB India, Chief Growth Officer – Media at dentsu media India, and has held leadership position at ad-tech companies, such as Supermom Business and Whisper Media. Prior to rejoining dentsu, Anwesh served as President Director at The Academy Consulting.
Anwesh Bose, Chief Growth Officer of dentsu Indonesia, adds: “It is an honor for me to return to dentsu, where we are commited to driving growth and innovation for marketers in Indonesia. I’m in awe of the talents and capabilities across Creative, Media, CXM that dentsu has, as well as the impressive achievements that dentsu team have brought. I eagerly anticipate unlocking new possibilities with our expertise in data, commerce, content, and influencer marketing.”
In response to the rapid growth of the media landscape, Laode Hartanto will now take on a deeper role as the Chief Growth Officer – Media, reporting to Aloysia Dian, Media CEO of dentsu Indonesia. Dentsu Indonesia’s media business has been thriving amidst the continued evolution of the media landscape, proven by its recent achievement of winning the #1 title on RECMA Quali-Ranking, which marks our fifth consecutive year as the top media agency groups in Indonesia and the only group to have increased its score since the last report. Dentsu Indonesia has also retained its leading clients, both international and local.
Dentsu remains committed to building success for clients and communities in the dynamic landscape by providing best-in-class services that drive meaningful progress and foster long-term growth.
-Bahasa Version-
Dentsu Indonesia Tunjuk Anwesh Bose sebagai Chief Growth Officer
Foto: Anwesh Bose, Chief Growth Officer, dentsu Indonesia
Dentsu Indonesia dengan bangga mengumumkan penunjukan Anwesh Bose sebagai Chief Growth Officer, dan jabatan ini akan berlaku segera. Bekerja langsung dengan CEO dentsu Indonesia, Elvira Jakub, Anwesh akan mengembangkan inisiatif Growth dan berkolaborasi antar seluruh unit guna menelusuri potensi pasar yang akan mendorong dentsu Indonesia serta kliennya untuk mencapai fase pertumbuhan selanjutnya (The Next Phase of Growth).
Elvira Jakub, CEO dentsu Indonesia, mengatakan: “Kami telah mencapai kemajuan yang stabil dan dengan bergabungnya Anwesh, yang memiliki pengalaman luas tentang pasar dan konsumen di Indonesia, ini akan menjadi salah satu langkah strategis kami untuk terus membantu para pemasar dalam menggali potensi pasar dan menavigasi lanskap pemasaran yang terus berubah. Saya sangat optimis untuk fase luar biasa yang menanti di depan.”
Kiprah Anwesh dalam bidang pemasaran, khususnya periklanan telah tercatat selama lebih dari 20 tahun ini. Sebagai veteran periklanan yang berpengalaman, ia telah mengarungi berbagai jabatan kepemimpinan di Indonesia maupun India, termasuk menjabat sebagai Presiden Direktur di Havas Group Indonesia, Senior Vice President di DDB India, Chief Growth Officer - Media di dentsu media India, dan telah menempati posisi kepemimpinan di perusahaan ad-tech, seperti Supermom Business dan Whisper Media, hingga terakhir menjabat sebagai President Director di The Academy Consulting sebelum akhirnya kembali menapakkan kaki di dentsu.
Anwesh Bose, Chief Growth Officer dentsu Indonesia menambahkan: “Merupakan sebuah kehormatan bagi saya untuk bergabung kembali ke dentsu, untuk mendorong pertumbuhan dan inovasi bagi pemasar di Indonesia. Pencapaian tim dentsu yang mengagumkan amat berpengaruh untuk perkembangan dunia marketing di Indonesia terutama di bidang Kreatif, Media, CXM. Saya sangat antusias untuk membuat transformasi di berbagai keahlian lainnya seperti data, commerce, konten, dan influencer marketing untuk membuka berbagai peluang pasar yang baru.” Tambahnya.
Menyikapi pertumbuhan pesat lanskap media, Laode Hartanto akan berfokus dengan mengemban tanggung jawab baru sebagai Chief Growth Officer – Media, reporting langsung kepada Aloysia Dian, CEO Media dentsu Indonesia. Bisnis media dentsu Indonesia telah berkembang pesat di tengah evolusi lanskap media yang berkelanjutan, terbukti dengan pencapaian terbarunya sebagai pemenang peringkat #1 di RECMA Quali-Ranking, yang menandai tahun kelima berturut-turut menang sebagai Top Media Agency Group di Indonesia. Dentsu juga merupakan satu-satunya Agency Group yang memiliki peningkatan nilai dibanding laporan Quali-Ranking RECMA sebelumnya. Selain itu, dentsu telah mempertahankan sejumlah klien pengiklan teratas, baik dari perusahaan internasional maupun lokal.
Dentsu tetap berkomitmen untuk membangun kesuksesan bagi klien dan komunitas dalam lanskap yang dinamis dengan menyediakan layanan terbaik yang mendorong kemajuan bermakna dan mengembangkan pertumbuhan jangka panjang.
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About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
For further information, contact:
Delfi Kartikawati Marketing Communications Manager, dentsu Indonesia | Shinta Angriyana Sr. Marketing Communications Executive, dentsu Indonesia |