EMEA Consumer Navigator Q1 Mindset Report
The Q1 2025 EMEA Consumer Navigator – Mindset report uncovers how consumers across the UK, France, Spain, Italy, and Poland are responding to continued economic uncertainty.
Despite low confidence in the wider economy, consumers are showing resilience by adapting their spending, prioritising value, and focusing on everyday simplicity. Generational differences are shaping approaches to saving, investing, and spending, with Gen Z and Millennials remaining more optimistic and proactive.
The report provides timely insights into shifting financial behaviours, evolving emotional needs, and how brands can build stronger, more meaningful connections in uncertain times.
Download the full report to understand how mindset, value, and simplicity are redefining consumer expectations across EMEA.
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EMEA Consumer Navigator Q1: Entertainment: Gaming, Sports & Anime
The EMEA Consumer Navigator – Gaming, Sports & Anime report explores how evolving entertainment trends are shaping consumer engagement across the UK, France, Spain, Italy, and Poland. It examines key shifts in gaming as a social space, sports fandom and betting, and the growing influence of anime in the region.
This report provides insights into changing audience behaviors and opportunities for brands to connect with consumers through interactive gaming experiences, athlete storytelling, and anime’s cross-media expansion.
Download the full report to gain insights into shifting entertainment trends and evolving consumer engagement.
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