Zoja Paskaljevic appointed CEO of Dentsu Aegis Network, Germany

- Dentsu Aegis Network puts a creative entrepreneur at the head of the company -

Dentsu Aegis Network today announces that it has appointed Zoja Paskaljevic, currently the Executive Vice President at Dentsu Aegis Network for General Motors Europe, as the CEO of Dentsu Aegis Network Germany. Effective from 1 February 2015, Zoja Paskaljevic will report to Lars Bo Jeppesen, CEO Dentsu Aegis Network Nordics, Central and Eastern Europe.

Drawing on more than 30 years of experience in European and International media markets, Zoja will be responsible for Dentsu Aegis Network’s entire operation in Germany, of more than 1,000 employees. Zoja will manage the activities and results across all Dentsu Aegis Network’s German agency brands: Carat, iProspect, Isobar, Posterscope, Vizeum, plus all local specialist agencies. In addition, he will continue his current leadership responsibilities for the General Motors Europe account, a position he has held since joining Dentsu Aegis Network in June 2014.

Prior to joining Dentsu Aegis Network, Zoja held the position of Senior Vice President Marketing and member of the Executive Committee at wige MEDIA AG, with clients including HD+, Volkswagen, Mercedes-Benz, Red Bull, Allianz and DTM. Prior to wige MEDIA AG, Zoja founded and led two of Germany’s biggest media agencies, DAVINCI and CIA (now MEC), making a crucial contribution towards the growth of both firms and delivering shareholder value. In addition, under his management, pioneering work was developed for major brands like Mercedes-Benz, Chrysler, Jeep, BRAUN and Gillette, and media innovations developed for Nike and Calvin Klein.

Lars Bo Jeppesen, CEO Dentsu Aegis Network Nordics, Central and Eastern Europe, said: “Along with his deep knowledge of the industry and profound comprehension of the German market, Zoja is also an entrepreneur and intellectually receptive to change and challenges. With such a strong combination of skills, I’m confident that Zoja is the right individual to manage and lead one of the most important markets for Dentsu Aegis Network.”

Zoja Paskaljevic, CEO Dentsu Aegis Network Germany says: “I’m very much looking forward to my new remit, and to working closely with colleagues whom I have come to know in recent months as extremely professional, experienced and collaborative. There’s never been a better time than today to proactively help to shape the world of communication. Dentsu Aegis Network has incredible potential, and against the background of a rapidly changing market, is in strategically optimum shape: with a superlatively comprehensive range of corporate capabilities, a highly committed and diversified team, and a shared global vision, which creates a crucial added value for our clients’ business. With this unique operating model the network differentiates fundamentally from its competitors.”

 ‑ ENDS ‑

 For further information please contact:

Judith Weiand
Director Corporate Communications,
Dentsu Aegis Network Germany
T: +49 611 9788 424
E: judith.weiand@dentsuaegis.com

Notes to Editors:

About Dentsu Aegis Network
Part of Dentsu Inc., Dentsu Aegis Network is made up of eight global network brands - Carat, Dentsu, Dentsu media, iProspect, Isobar, mcgarrybowen, Posterscope and Vizeum and supported by its specialist/multi-market brands including Amnet, Amplifi, Data2Decisions, Mitchell Communications (PR), psLIVE and 360i. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 110 countries worldwide with over 23,000 dedicated specialists.