Dentsu Aegis invests in data driven excellence appointing Ravin Chan as VP for Data & Technology

Today, Dentsu Aegis Network China announces that Ravin Chan has been appointed as VP for Data & Technology.  Reporting into Terrence Yung, COO, in this new role, Chan will lead the development of the Data & Product business model and the Dentsu Programmatic offering across the media group for Dentsu Aegis China.

With over 18 years’ experience across China and APAC, Ravin is a versatile industry leader, working with clients such as IKEA, Unilever, IHG, L’Oréal, Yili, Mars, Shell, Royal Caribbean and Mitsukoshi, etc..

Chan joins from Alibaba where he was Senior Product Expert / Senior Big Data Solution Architect and responsible for corporate digital transformation, data product portfolio development and commercialization strategy formation, helping numerous corporates to better utilize and manage data, and maximize the values to business via granular consumer management, etc..

Prior to joining Alibaba, Chan has a track of outstanding achievement.  He was a key leader in GroupM from 2008 where he implemented solutions across APAC markets and developed media data warehousing and analytical solutions in China.  As Head of Technology & Data, Chan led an integrated team of engineers and product experts to land, localize and productize the global data platforms in China.  His experience from Xaxis and PBU includes consumer data onboarding, profiling and activation to empower data-driven marketing business.

Tony Chen, CEO, Media, Dentsu Aegis China, said of Chan’s appointment: “Adding Ravin to our team is a fantastic opportunity to bring deep platform technology and software expertise to our service offering. His experience in product development as well as rich client facing experience means he is ideally positioned to drive forward the development of solutions that will accelerate our clients data driven marketing strategies.”

Ravin Chan added: “Of all the agencies I partnered with in my time at Alibaba, Dentsu Aegis  was the one that stood out, with their clear vision focused on enabling their clients to win, keep and grow their best customers.  Driving transformational change for customers, and being able to deliver groundbreaking data driven solutions was too good an opportunity to ignore.  I’m looking forward to joining this leadership team and using my experience of turning data & technology resources into highly valuable product solutions that address real business problems.”

Eric Weng, Chief Product Officer will leave next month as he takes on a senior new role in the mar-tech industry.  Tony Chen commented; “Eric has been an incredible leader for Dentsu Aegis, building proprietary products, developing marketing automation systems and working with all our brands to embed strong performance focused data solutions. In his role as Deputy Chair of the MMA, he has been instrumental in driving higher standards for Measurement & Ad standards in China working with partners like Tencent to develop anti-fraud solutions. I’d like to thank Eric for his significant contribution and we wish him every success in his new venture”